A significant shift in consumer behavior has emerged, with 25% of Americans now utilizing “Buy Now, Pay Later” (BNPL) services to purchase groceries—a notable increase from 14% in 2024.
This trend underscores the mounting financial pressures faced by households amid persistent inflation and economic uncertainty.
While BNPL options offer short-term relief, they may lead to long-term financial challenges, as evidenced by a rise in missed payments and accumulating debt among users.