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Cheapest Way to Buy Gold? We Measured 110 Live Prices

Four gold formats arranged by size on a neutral surface: a 10 oz bar, a 1 oz bar, a 1 oz sovereign coin and a 1/10 oz coin, showing why the cheapest way to buy gold depends on format.

Larger gold formats cost less over spot, and the gap is wider than most buyers realize. We surveyed 110 live retail listings: 10 oz bars at a 1.96% median premium against 20.66% for 1/10 oz coins. One sovereign coin now undercuts a plain 1 oz bar.

Australian Gold Kangaroo: The Bullion Coin Backed by an Act of Parliament

Australian Gold Kangaroo coin standing on edge against an open legal volume, representing Perth Mint's statutory guarantee

Perth Mint’s flagship bullion coin changes its reverse almost every year, which is the least interesting thing about it. At 99.99% purity with an uncapped mintage, the Australian Gold Kangaroo coin sits behind a guarantee written into Western Australian statute in 1987. Here is what that actually means for what you own.

Gold or Silver First? A First-Time Buyer’s Framework

2024 American Gold Eagle and American Silver Eagle coins side by side on dark slate — should I buy gold or silver first

Most guides tell you gold is safer and silver is cheaper. That’s true and useless. This 4-question framework maps your budget, goals, storage, and liquidity needs to a clear starting point — so your first precious metals purchase is the right one.

Best gold investment in 2026: bars, coins, IRA or ETF?

A 1-oz American Gold Eagle coin and a Credit Suisse 1-ounce fine gold bar (999.9) displayed alongside a printed brokerage account statement on a dark charcoal linen surface

Gold has surged 41% over the past year and hit a record $5,589 per ounce in January 2026. But owning gold and owning it well are two different things. This guide breaks down the real costs, tax treatment, and trade-offs of every major format — bars, coins, ETFs, and IRAs — so you can choose the one that fits your situation.

Gold ETFs Are Booming. But Do You Actually Own Gold? 

gold ETF vs physical gold

Gold ETF inflows are rising, but are investors getting the protection they think? This guide breaks down the real differences between gold ETFs and physical gold — covering counterparty risk, long-term costs, liquidity, and what each option actually delivers when markets are under stress. If gold is in your portfolio to do a job, here’s how to make sure you’re holding the right version of it.

Should I Buy Gold Now? What Most Investors Get Wrong 

should I buy gold now

Most investors ask the wrong question about gold. It’s not just when to buy — it’s why, how, and how much. This guide breaks down the key factors most people overlook, from choosing the right investment vehicle to building the right allocation for your risk profile, so you can make a smarter, more confident decision about investing in gold today.

87% Dollar Devaluation Since 1971: Why Central Banks Keep Buying Gold 

central bank gold buying dollar devaluation

Since the Nixon Shock in 1971, the U.S. dollar has lost roughly 87% of its purchasing power, according to Bureau of Labor Statistics CPI data. Meanwhile, central banks have been net buyers of gold for 16 consecutive years. Here’s what the data shows — and what individual investors can learn from it.

Mary

Samantha is wonderful. I was nervous about spending a chunk of money. I asked her to `hold my hand’ and walk me through making my purchase.  
She laughed and guided me through, step by step. She was so helpful in explaining everything... 

A. Howard

Travis was amazing! I was having difficulty with a wire transfer of my life’s savings, and I was very worried that I might not be able to receive it all. My husband just passed away and I’ve been worried about these funds along with grieving for 8 months. As soon as I got connected with Travis, my concerns were immediately addressed and he put me at ease. The issue was resolved within days. He even called me back with updates to keep me in the loop about what was going on with the funds. I am so grateful for a customer representative like Travis. He really cares for his clients.

Sam was also very helpful! I called and was connected to Sam within 30 seconds. She helped me with a fee that was charged to my account. She had a great attitude and took care of the fee quickly.

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    Michael G.

    Outstanding quality and customer service. I first discovered Mike Maloney through his “Secrets of Money” video series. It was an excellent precious metals education. I was a financial advisor and it really helped me learn more about wealth protection. I used this knowledge to help protect my clients retirements. I purchase my precious metals through goldsilver.com. It is easy, fast and convenient. I also invested my IRA’s and utilize their excellent storage options. Bottom line, Mike and his team have earned my trust. I continue to invest in wealth protection and my own education. I give back and help others see the opportunities to invest in precious metals. Thank you.